Logo and branding for Established, purveyors of fine coffee in Belfast's Cathedral Quarter.
AD: Andy McMillan  

The Studio of Dan Cassaro was hired to create the logo, brand system, and packaging for Boogie's, a new line of styling products for men. Boogie's offers six different options for various hair types and styling preferences so customers can find exactly what they are looking for. We recommend buying them all because they just look so dang nice on the shelf together.
AD: Javier Hall

Mural for my friends at Big Cartel and Utah's native Dad, BeeTeeth. A million thanks
and hugs for my Salt Lake City fam: Dan, Jillian and Grey Christofferson.

A collaboration between Levi Strauss and Co. and the Studio of Dan Cassaro. 
AD: Shane Cullen

A brand-refreshing toolkit for Joe's Crab Shack. The Studio of Dan Cassaro teamed up with McCann to create a series
of borders, illustrations, and catchwords to be used as a modular system for the Joe's in-house design team. 
AD: David Waraksa/McCann Icons: Dan Christofferson  

Special souvenir deck created for Camp Cassarohara. Mohawk Carnival Forest Green Slipcase with tan hot-stamped ink. Edition of 300. 

The Studio of Dan Cassaro worked with Billabong on a set of heritage logos to revitalize
the brand look while paying tribute to their iconic wave mark and 40 years of history.
AD: Michael Mintar

A history of "Ends" comissioned by Citizen Watches for a century-spanning TV spot.
AD: Vasco Vicente / Wieden+Kennedy

I designed and built packaging for the New York Times Magazine Health Issue.
AD: Jason Sfetko Photo: Jens Mortensen 

By purchasing you agree to Highway End-User License Agreement (EULA). License is for 1-3 computers. Please contact me if you wish to licen

Type and lettering for American workwear icon Carhartt.
AD: Lutz Eran

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CUSTOM TYPEFACE, TYPE TREATMENTS, AND DESIGN DIRECTION FOR OLD NAVY'S 2013 HOLIDAY CAMPAIGN.
CUSTOM TYPEFACE AND SYSTEM WAS USED FOR PRINT, TV, DIGITAL AND IN STORE. 
TV SPOTS: BRAND NEW SCHOOL. AD: ZAN GOODMAN / CHANDELIER CREATIVE

Lettering and cover design for the 50th Anniversary Edition of the Bell Jar.
AD: Milan Bozic

Type and Lettering for the Bonobos Summer Catalog.
AD: Caitlyn McCarthy

Print ad and and limited-edition poster for Dodge Trucks.
AD: Mike LaTour/The Richards Group

HAND-DRAWN COVER FOR THE NEW YORK TIMES MAGAZINE.
THE COVER WAS KILLED INTERNALLY AND NEVER RAN.
​AD: DREA ZLANABITNIG / PHOTO: GRANT CORNETT

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Logos and branding for Lands' End. I flew out to Dodgeville, Wisconsin and worked
with the in-house team to explore a new identity for the classic American brand.
CD: Steven Baillie

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Logos and branding for motorcycle company, Deus Ex Machina.
AD: Carby Tuckwell

SOME CLASSIC MUSCLE CAR BADGES FOR A PITCH FOR EBAY MOTORS.

Logo and branding for UK record label, The Hit Club.
AD: Ilana Lee

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Lettered badge for the cover of Time Out NY Kids.
AD: Kathryn Brazier

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Lettering and logo for Field & Stream's "Old School Issue."
Lettering was burned onto wood and photographed.

AD: Kim Gray 

Type and lettering for the FIESTA MOVEMENT campaign.
See the commercial HERE and check out the site HERE.

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Jacket design for the NY Times Bestseller "MARVEL COMICS: THE UNTOLD STORY" by Sean Howe.
AD: Milan Boznik

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Design and lettering for 2 television spots for Joe's Crab Shack.
Sign painting by the mighty Jeff Rogers.
AD: David Waraksa / McCann
WATCH THE SPOT

A map of famous literary locations in Manhattan. A collaboration with Herb Lester Associates.
AD: Ben Olins

AVAILABLE FOR PURCHASE

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Lettering for the cover of "WISE MEN" by Stuart Nadler
AD: Matthew Tanner

Type and lettering for RAEN Optics, a boutique eyewear company in Southern California.

DRAFT SUPPLY CO: A Supplier of fine goods for the discerning digital craftsman. 
AD: Andy McMillan

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Located in one of Edmonton’s oldest buildings in the Warehouse District downtown, The Mercer Tavern provides an
inviting pub-style experience, offering authentic casual cuisine using fresh locally sourced ingredients.
AD: ONST Creative

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50 and 50: The State Mottos is a collective, curated project where fifty individual designers are asked to represent their home state by illustrating
it's state motto. I took care of my home state, New York, and invited 49 other talented designers and illustrators to span the rest of the Union.

The project was recently exhibited at the Ace Hotel in Manhattan.

Prints of all the pieces are available HERE.

Lettering commissioned for Beck's recent album, "SONG READER" - a collection of 20 songs existing only as sheet music. 
AD: Beck/Walter Green

Type and Lettering for Matix.​
AD: Mike Pargas

GOOD Magazine asked me to create a series of 6 full page illustrations inspired by WPA poster art to run in their new issue. 
AD: Dylan Lathrop

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Type treatment for Nylon Magazine.  
AD:Evan Campisi

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Record cover design for Fool's Gold recording artist, Style of Eye.
AD: Nick Catchdubs

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Mural at the Ace Hotel in Manhattan.

An imaginary map of New Jersey based solely on Bruce Springsteen Lyrics.
Over 200 lyrical references on a 23"x32" poster. Serious magic in the night.

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Illustrated type for THE MANUAL referenced old lettering "how-to" books.
AD: Andy McMillan

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Logo and monogram design for Camp Quiet, a boutique Web/iOS development shop.

My contribution to the Occupy Poster Project. Posters were printed by The Half and Half and donated to the Occupy Wall Street organization.
Prints are available for purchase with a portion of the proceeds going to Occupy Wall Street.

PRINTS AVAILABLE

I was honored to be asked to be guest poster for a week on the amazing Friends of Type. Noticing a theme
while coming up with some of these, I went for the gusto and did a full "Dad-Rock Week" on the site.
You can read the stories, see the pieces and hear all the songs HERE.

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For those who long for Mac OS6... A more or less unusable Desktop Wallpaper for
Bobby Solomon's The Fox Is Black. Check out all the sizes and download them HERE.

I was commissioned by the New York Times Magazine to create a series of "stickers" to accompany each
article in their special Education Issue. The stickers appear on the cover, throughout the magazine,
and on the table of contents as a key for each of the individual stories.

AD: Drea Zlatbitnig

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Type and lettering created for 2 television spots for Living Social.
AD: John Fulbrook

Logo and branding for Brooklyn craft oasis, SPACECRAFT.